Enjoy Your Instinct
BMW 2 Series

There’s only one way to launch a new BMW. Big. Especially since this was the first MediaMonks and BMW collaboration. Spearheading BMW’s dedicated global advertising HUB, we decided to go all-out with our creative production powers.

Enjoy Your Instinct
BMW 2 Serie
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And with what better model than the first purple BMW 2 Series Coupé? Our film brings focus to what it feels like to drive it; a direct link between your car, yourself, and your instinct. Enjoy the ride.




Senior Creative / Writer @ Boomerang Agency. Part of Publicis.
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